Starting A Blog In 2020: blogging made simple
Starting a blog may be something that has been on your mind for quite some time. It is not a surprise that you would want to make use of the opportunity to not only get your expertise and knowledge, or even just your message, across, but to monetize your efforts. It is only natural that you would feel at a loss on where to start when you first decide to get into blogging. Everybody seems to be doing it, but how? Where did they start and how did they manage to successfully gather an audience? The confusion is overwhelming. If you are looking to start a blog, there are a few steps you need to take. In this article, we have outlined some guidelines to make your life easier and help you understand what you need to do and why. It can seem like a lot of work at first, but once you grasp all aspects of the work you need to do, it will start to make more sense and may even start to seem easy. Rest assured that you are in good hands here. Read the following steps carefully, before gleefully skipping your way to your new blog.
Tips on starting a blog:
1) Find your niche
It may seem straightforward that you need to pick what you want to blog about, but it is a common area of difficulty for new bloggers. You may start your blogging journey and then realize that you do not really have that much to write about your chosen topic after all. Merely picking an area you are interested in will not do; there has to be an interested audience other than your mother and your best friend who will want to read your writing. Additionally, you should not be picking a topic that is too broad or one that has so much competition that you would be lost in the crowd. You can use an online mind mapping tool like MindMup to help you with the initial brainstorming.
2) Pick a blogging platform
Now that you have a clear idea of what your blog will be about, it is time to choose the platform through which you will be blogging. There are several options out there, but we suggest you use online blog solutions that offer you easier tools and a generally more manageable experience if you have absolutely no experience and are feeling lost. WordPress is currently the fastest growing blogging platform and our recommendation for you as well. You have the option to try it out for free, but for serious blogging, you should definitely pay for a plan to get a custom domain name as well as all-inclusive services.
Wordpress pricingWordPress pricing
Of course, you can use any platform you are most comfortable with because that is the main point here, but WordPress is a good place to start. Refer to this article for more blogging site options.
If you still have no clue what you should do and whether a free blogging platform or a self-hosted one is the right choice for you, this article might be of help.
3) Pick a hosting company
If you have decided to go for the free alternative, you can skip on to number 4. However, if you plan to run a self-hosted blog, this is your next step. Hosting basically refers to the company that will be putting your website up on the internet and within the access of users. Everything on your blog will be saved on there like a cloud drive. Hosting companies do not usually empty your pockets with sky-high prices. In fact, web hosting usually costs less than €10. Two recommended hosting sites are HostGator and Bluehost, but you can use any hosting company that you would like.
Hostgator pricingHostGator web hosting plans
Bluehost pricingBluehost web hosting plans

At this stage, you should also choose your domain name. Still confused about what that is? It is the URL of your website. For instance, is our domain. Remember to keep it simple and memorable, so that it is easier for people to find you.\

4) Design time
With other important parts of your blog settled, the time for designing your blog has come. If you chose wordpress, you can switch your theme at any time you wish to and your content will remain untouched. Of course, you should choose a design that you like and one that reflects the content of your blog, but remember to stick with simplicity and not go overboard because nobody, and I mean nobody, likes a website that is difficult to navigate.
5) Start learning
Thought this was the end of your learning journey? Well, it is just the beginning. Once your blog is up and running, you should refer to different resources to learn about extremely important things like SEO. SEO stands for Search engine Optimization and it is the tool that you will need to master in order to appear at the top of search results. SEO will help you drive a good amount of organic traffic to your blog and reduce the need for you to pay for Google Ads to make an appearance at the top. To get you started, you can give this short article on the basics of SEO a read. Sharing compelling content helps to reach your target audience and have them gripped, but it will not be effective if your target audience are not seeing your content in the first place. This is where optimizing your content comes into the picture.

Prepped with the required information, starting a blog should not seem all that difficult after all. As you start your journey, you will learn more and will get better at making an excellent blog that people want to read. If you would like help with starting your blog, get in touch with us and we would be more than happy to assist you in making your blogging dreams come true.

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